In 1995, Jasmine introduced Sunwhite the first AAA quality fragrant rice into the Malaysian market. It took the market by storm and has since been highly regarded by consumers. It is today the leading brand in the fragrant rice category. Fragrant rice is imported mainly from Thailand, Vietnam and also Australia.
In Thailand, fragrant rice varieties are planted only in the north-eastern region of the country. This is where the purest, highest quality fragrant rice are grown and exported to all corners of the globe. Harvesting is only carried out once a year between October and March.

Jasmine markets a range of fragrant rice to meet the daily energy and health needs of the populace. All the products are in the 5% broken-rice category. Fragrant rice is identifiable from the pink band at the bottom of the pack.

4.5

(19 Reviews)

5 stars 10
4 stars 8
3 stars 1
2 stars 0
1 stars 0

Aromatic rice

5.0
My family have been consuming this rice since my childhood. We like the starchy, fluffy and smooth texture for every bite of the rice. I like the aromatic smells fill our kitchen when the rice is in the cooking until it is served on the table. Perfect to be eaten with other dishes such as curry, braised meat or even nasi lemak, where it absorbs the flavors so well!

Fantastic!

5.0
Very nice and the smell was really good. You couldn't hide if you cook it. Kitchen will be filled with the smell. Importantly the rice is easy to cook and often followed the measurement for perfectly cooked rice. My family members love it so much.

Need one cup more water for perfect rice

5.0
When cooking this Jasmine Sunwhite Fragrance Rice we all love the fragrance smell out from the rice cooker. The fragrance made all of us feeling more hungry. No need to add 'daun pandan'. To cook a perfect rice using this brand for every cup of rice being used it need to add a cup of water. For example if I cook 4 cups of rice i would add 5 cups of water in the rice pot. Then when cooking no need to mix the rice. Perfect rice nicely made. Deliciously enjoy during hot. The price is quite high therefore I bought in bundle if the price drop to rm40++. Normally price approximately rm50++ for pack of 10kg.

Jasmine: The best fragrance rice

5.0
自小母親除了教導我們「粒粒皆辛苦」的道理外,她在米飯的挑選上她亦下了一些功夫。母亲常说要煲饭、煮饭,最重要的当然是懂得选好米啊!而新阳香米永远是她心中唯一香米和优质米 。“ 新阳香米,富含各种营养素,用一碗饭把一家人给紧紧牵起来。我在母亲的教诲下,也渐渐爱上新阳香米。 新阳香米,口感好,柔软、味道鲜香,让米饭变得多姿多彩, 满足我与家人的口福,也让大家吃得开心和健康。 新阳香米, 我们会永远爱你和支持你。

Smells good

5.0
Whole house smells good with this rice! I often mix it with brown rice. Its perfectly matched! Very nice to take it with curry! I have no idea why but it really goes well with curry sauce.

LOVE IT!

5.0
In all honesty, I grew up eating a variety of rice types, white rice, basmati rice, brown rice, charcoal/black rice; you name it. But out of all the rice brands that my family has bought and re-purchased over the years, it is this brand that became my instant favourite. It also has this fragrant quality to it, so your house will smell like blossoms and perfume cooking this rice. Personally, it gives me a calming effect. I would totally recommend this to anyone, it has a great starchy taste to it, while smelling like the best perfume you could ever find.

recommended

5.0
memang sedap this rice. This rice best fits for all types of cooking, with it’s short-grain texture and plum and chewy mouthfeel. even my baby is eating it everyday and he love's it

Good starchy rice

5.0
My family have been consuming this rice at home for years now. We like the starchy texture and fluffiness of each grain of rice when it's cooked. In addition, it's very fragrant and delicious even when you eat it plain.

很好吃的香米

5.0
Jasmine香米真的很好吃,很香! 价钱有点贵但是绝对值得!

Fragrant

5.0
This rice best fits for all types of cooking, with it's short-grain texture and plum and chewy mouthfeel. The fragrance brings out an aromatic sense in your dishes. Highly recommended for those that cooks with white rice a lot.

Tasty fragrance rice

4.0
my mum likes to buy Jasmine Sunwhite AAA Special Fragrance Rice as she loves its nice fragrance which cause her to make her to have more appetite to eat more. The rice is soft and taste good. Sometimes, my mum will mix it with some normal rice when cooking rice. The texture of this fragrance rice is great. My family loves to eat my mum's cooked rice always as it smells so nice and make us have more appetite to eat more. However, the price of the rice is expensive.

Best fragrance rice which my family loves it much!

4.0
If you want to try fragrance rice, you can try Jasmine Sunwhite AAA Special Fragrance Rice as you will feel satisfy and fall in love with it after you tried it. Once you bite it, you can feel the nice aromatic of this rice fragrance in your mouth. The feeling of chewing the rice is so good. It is soft and taste good. My kids even asked me why this rice is smell so good? However the price of the rice is expensive because of its premium quality of rice.

Beras wangi & tinggi kualiti

4.0
Beras Jasmine Sunwhite AAA Special Fragrance Rice menjadi pilihan sekeluarga sudah beberapa tahun. Beras ni wangi bila dah masak dan kurang menggunakan air serta mempunyai kualiti yang sangat elok. Harga agak tinggi berbanding beras yang lain, tapi berbaloi beli. Saya selalu mendapat harga promotion untuk beras ni di pasaraya, tapi beras ni kurang sesuai bagi mereka yang ade penyakit diabetes.

Nice fragrance rice

4.0
Jasmine Sunwhite AAA Special Fragrance Rice has nice fragrance which caused the rice taste nice and soft. My mom normally will mix it with some normal rice. This rice is not recommended for those who has diabetes. The price of the rice is a bit pricey as compared to normal rice.

Sangat Wangi & Beras yg berkualiti tinggi

4.0
Beras jasmine ni sngt wangi dan dihasilkan dari beras berkualiti tinggi...nasi x lembik & x mudah basi..paling suka aroma wangi nasi ni ketika masak,mmg menambah selera..harganya mmg agak mahal brbanding beras putih biasa.

I love its fragrant

4.0
Jasmine Sunwhite AAA Special Fragrance Rice is very tasty fragrant rice. The rice after cook is soft and I love the aroma came out from the rice so much. The price of this fragrance rice is much more expensive than normal white rice.

High Quality Rice

4.0
Jasmine Sunwhite AAA Special Fragrance Rice 我全家都很爱吃,米刚刚好软又很香米味。

High Quality Fragrant Rice

4.0
If you prefer tasty Fragrant Rice, you can consider Jasmine AAA. My family has been consumed more than 10 years and the price still reasonable. Not recommended to be consume too much by diabetes patient.

beras wangi

3.0
Jasmine Sunwhite AAA Special Fragrance Rice aroma wangi dan rasa yang sedap... saya tidak terlalu. minat dengan beras yang wangi sebab akan ganggu sedikit rasa aroma dan rasa lauk pauk yang lain so tak boleh nak terlalu Menikmati kelazatan lauk... sesuai buat nasi ayam atau nasi lemak... sukatan air juga jika lebihkan air ketika memasak beras akan jadi cantik dan muai...

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