What it is:
A 2-in-1 shampoo texturizer that thickens hair.
What it does:
This innovative texture-creating shampoo leaves the hair with a ready-to style second-day, thick, textured feel so there’s no need for additional styling. Just like hair fibres, Bentonite Clay is negatively charged and needs a positive charge to attract in order to absorb the surface. 1995 includes positively charged conditioning agents that attract to the clay, binding it to the hair fibre to create a final texture result that cleanses and thickens for a grungy, robust texture that is ready-to style. Vitis Vinifera (Grape) Seed Extract adds potent antioxidant protection while Hydrolyzed Vegetable Protein helps to hydrate and strengthen weak or damaged hair fibres. Diatomaceous Earth, a soft granular rock similar to pumice, gives your hair subtle texture and grip while absorbing excess oil on the hair and scalp. Use it also to add the right amount of grip for textured braids and ponytails.