Introducing the new Abbott Pediasure – Nutrition has never tasted sweeter
KUALA LUMPUR, Malaysia, May 16, 2017 — Abbott Malaysia has today introduced PediaSure® Honey, a new flavour of the nutritional supplement that provides complete nutrition for children.
Recognising that proper nutrition is important for a child’s optimal growth and development, Abbott is committed to providing parents with a complete nutritional supplement to ensure that their child’s nutrient requirements are met.
“According to the South East Asian Nutrition Surveys (SEANUTS), 35 percent of urban children in Malaysia did not meet the energy recommendations, while nearly half of them did not achieve the calcium and vitamin D recommendations. These are some of the essential nutrients that are vital in supporting optimal growth and development during the important childhood period, as well as boosting children’s immune system,” shared Associate Professor Dr Muhammad Yazid Jalaludin, Head of Department of Paediatrics, University of Malaya, and Consultant Paediatrician & Consultant Paediatric Endocrinologist, University Malaya Medical Centre.
He added, “With the start of Ramadan around the corner, Muslim parents should ensure that their children’s nutritional intake is not compromised, as it plays an important role in their growth development. Parents need to keep in mind that they should always provide their children with complete and balanced nutrition to ensure that they grow well.”
“A paediatric nutrition supplement should be nutritionally complete to support optimal growth development in children, and PediaSure® meets these criteria with a formula that includes the right combination of nutrients in the appropriate amount,” said Dr Low Yen Ling, Research & Development Director, Abbott Research and Development Asia Pacific Center.
She continued, “PediaSure® is scientifically formulated with more than 25 key nutrients to help children improve their height and weight, and support their natural defense system. With PediaSure®, parents are also able to ensure that the nutritional gap in their diet is bridged, and help them achieve the Recommended Nutrient Intakes for Malaysia.”
So how can Pediasure help your kids?
PediaSure® is scientifically formulated with the Sure3 System that comprises:
- Triple Protein Complex
- Three protein sources – milk protein concentrate, whey protein concentrate and soy protein isolate provide a scientifically balanced blend of all essential amino acids to support growth and development.
- Advanced Carbohydrate Blend
- Blend of carbohydrates sources to promote maximum digestion and absorption for a balanced energy release.
- Unique Lipid Profile and Medium Chain Triglycerides (MCTs) (with AA and DHA)
- Supports nutrient absorption.
Other features and benefits:
- Contains FOS, a non-digestible dietary fibre that is the preferred food of good bacteria.
- Contains live cultures (Bifidobacterium lactis and Lactobacillus acidophilus) which are good bacteria.
- Lactose and gluten-free.
The new PediaSure® Honey flavour is available at all major hypermarkets and supermarkets in 600g, 850g, and 1.2kg powder format. PediaSure® is also certified halal by the Islamic Religious Council of Singapore (MUIS), which is recognised by JAKIM Malaysia.
For more information on this and other similar products, check out Abbott’s website at www.abbottnutrition.com.my
PediaSure® is a nutritional supplement that helps provides complete nutrition and is designed to help children aged between 1-10 years stay on the path to healthy growth. During this period, children undergo a significant increase in physical and brain development, so it is important to ensure that they get all nutrients and energy they need.
ENSURE POWDER is complete, balanced nutrition for meal replacement, or as supplemental use between or with meals. When consumed in appropriate amounts, reconstituted ENSURE POWDER can be used as a sole source of nutrition. ENSURE POWDER may benefit people who are on modified diets, at nutrition risk, experiencing involuntary weight loss, recovering from illness or surgery, or on low-residue diets.
• For kids aged 0-12 month
• Weight : 900g
• Breast milk Is The Best Food For Infants