Description: Description What it is: Notes of cedar and citrus combine with astringent witch hazel and soothing aloe to protect and hydrate your skin after shaving. What it does: Witch hazel, a natural remedy for treating discolouration and puffiness, is known…

Description: Description What it is: Create soft, sultry or smoky eyes with this loose powder eyeliner. What it does: It is a pigmented eyeliner that can be used with mineral eyeshadow for a flawless eye makeup. What else you need to…

Description: Description What it is: A richly-pigmented loose mineral powder. What it does: Contour Powder is perfect for sculpting and enhancing bone structure, while adding shadow and definition under the cheekbones, at the temples, and along the jawline. Created in collaboration…

Description: Description What it is: The perfect companion to our Natural Definition Eye Pencils. What it does: Keep all of your pencils on point with this sleek and lightweight sharpener.

Description: Description What it is: Pure Concealer provides efficient coverage over dark under eye circles and blemishes. What it does: Velvety and weightless, it is the perfect concealer for minimising spots and other discolouration.

Description: Description What it is: Alima Pure Lip Tint keeps your lips nourished all day. Expect to enjoy more flavour and moisture, on top of organic pigments that add vibrance to your lips! What it does: It drives attention to lips…

Description: Description What it is: The Alima Pure Satin Matte Blush delivers radiant, natural-looking glow to the cheeks. It is made with luminous micro-fine minerals that give the face a beautiful, subtle flush. What it does: It creates a radiant, natural-looking…

Description: Description What it is: Satin Finishing Powder is a lightweight, skin-refining product that gives your skin a subtle soft-focus finish. This mineral powder is hypoallergenic and can be used by all skin types to create a flawless and clear complexion.…

Description: Description What it is: Alima Luminous Shimmer Blush creates a fresh appearance in the form of the perfect, healthy glow. Be spoilt for choice with a series of pink petal shades. Have fun looking radiant on any occasion! What it…

Description: Description What it is: This highlighter is a light powder that promises an incandescent glow. What it does: It is also created for your convenient wear without having to feel cakey. Alima Highlighter works as a great finish for night…