Description: DESCRIPTION What it is: A 24 hour, waterproof liquid liner with highly pigmented colour and ultra-fine precision. What it does: Aqua XL Ink Liner stays put until you take it off. With an ultra-fine, felt tip applicator, this waterproof formula…

Description: DESCRIPTION What it is: The unique shape of this brush makes it ideal for even and consistent eyeshadow application. What it does: It is easy for beginners to use, and a must-have for professionals. Dense fibers offer moderate-to-heavy coverage and…

Description: DESCRIPTION What it is: An applicator to easily apply LASH SHOW false lashes. What it does: This applicator allow you to easily apply LASH SHOW false lashes.

Description: DESCRIPTION What it is: This easy-to-use eyeshadow produces effortlessly beautiful results thanks to the texture which blends so smoothly across the eyelid. With highly-pigmented colours and a waterproof quality, this Allure Best of Beauty winner delivers intense colour payoff sans…

Description: DESCRIPTION What it is: Radiate a pearly luminosity with this powder that can be applied to the eyes, cheeks, lips and body. What it does: This ultra-fine powder delivers a bright, shimmering finish which in effect, gives you an overall…

Description: DESCRIPTION What it is: An innovative eyeliner pencil with a soft, blurry finish ideal for smokey eyes. What it does: The tiny tip of this eyeliner pencil creates super-precise lines which can be easily blurred and smudged to create the…

Description: DESCRIPTION What it is: A micro-finishing loose powder that delivers a light matte effect and smooth luminous finish. What it does: Created for the very latest high-definition technologies of the film and TV industry, ULTRA HD advanced formulas look invisible…

Description: DESCRIPTION What it is: A concealer that covers dark circles, unifies the eye contour and hides signs of fatigue, leaving a smooth luminous flawless finish. What it does: This exclusive 4K Complex guarantees invisible, natural and comfortable makeup. Its easy-blend…

Description: DESCRIPTION What it is: A sparkling gel-like fluid to create iridescent glow and long-lasting highlight. What it does: Light up your look with liquid star light! Shimmery and soft, this new liquid shadow by MAKE UP FOR EVER is lightweight…

Description: Description What it is: A lash-conditioning mascara primer that conditions and primes lashes to maximise results—creating even more length and volume. What it does: Give your lashes an XL boost. With just one sweep, this mascara primer glides on and…