Recommended for anyone after temporary or permanent hair perming services, medium hold for blowouts curl, or anyone who uses heat styling appliance to achieve the desired look. A medium hold texture creme that delivers ultra flexibility and definition. Craft Curl Milk Whippy allows you to reworks, reshape, distort and define your style without the heaviness of a strong styling paste. It is ideal for longer texture hair or finer shorter hair. Creamy and non-greasy with easy to apply formulation. Creates shine without weighing hair down. Can be used wet to dry.