This is my everyday go-to eyeliner. I got this as a free gift with one of my Body Shop purchases, and I love it. I understand that for some people who want an intense look, this isn't the best. But for people such as myself, who are after a soft, natural look, this is AWESOME. I pop this into the corner of my eyes, and people don't even notice that I'm wearing anything, but they DO notice how big and defined my eyes look. I'm glad I got this as a free gift, because I wouldn't have found it otherwise :)