Sunway Pyramid Launches First Real-Time In-Mall Navigation Mobile App In Malaysia
Kuala Lumpur, 8 April 2019 – Navigating through a shopping mall has never been this easy – and rewarding! The newly launched Sunway Pyramid Mobile app is the very first shopping mall app with real-time in-mall navigation, set to revolutionise the shopping experience.
With over 1,000 exciting specialty stores available in Sunway Pyramid, making one’s way around the 1.8 million sq ft of space that spans over four main shopping levels can prove to be quite the challenge.
Shoppers will enjoy a personalised experience and rewards catered to their shopping habits with the new Sunway Pyramid Mobile App!
Sunway Pyramid is working closely with the Google Indoor Maps team to integrate their mobile app with Google’s map engine for the upcoming versions of the app – shoppers can say goodbye to spending more time searching for a physical counter or directory to get to their desired location.
“As a shopping mall that listens to the needs of our customers, this is a great way to provide them with peace of mind as well as personalized content and exclusive rewards & offers for a better and more enjoyable experience – all at their fingertips. We hope that the introduction of the Sunway Pyramid Mobile App gives them more reason to continue choosing us as their preferred lifestyle destination,” said Kevin Tan, Chief Operating Officer of Sunway Malls.
Shoppers will be rewarded via exclusive in-app promotions to get a better value for their spending in partnership with various tenants in the mall!
That’s not all as shoppers will be rewarded for their usage of the app, giving them better value for their time spent in the mall. App-exclusive rewards await them at participating tenants such as YSL, Laneige, Sulwhasoo, Yves Rocher, Chanel, Dorothy Perkins, Topshop, Topman, Miss Selfridge, Burton Menswear London, Nelissa Hilman, Hush Puppies, Love Bonito, JD Sports, NY Steak Shack, Genki Sushi, Coffee Bean & Tea Leaf, Mr Roti Canai, Brotzeit, O.W.L, Gem Studio and Tomei.
The fun does not stop there, as users can take a quiz in the app to determine their shopping persona. Find out if you are a Trendsetter, Digital Genius, Family Hero, Smart Spender or Golden Groover by answering a few simple questions – this information along with the shoppers’ navigation patterns, redemption and browsing behaviour will be considered to further personalise content that is relevant and targeted for each user.
To find out more about what the Sunway Pyramid Mobile app can do, shoppers can join in the fun by visiting the on-ground event at the Water Feature on G Floor from 12-28 April.
The Sunway Pyramid Mobile App is the first shopping mall app in Malaysia created in partnership with Google Maps and uses indoor map technology to provide customers an easier way to navigate the mall.
Upon downloading the app and registering, shoppers can scan their Member ID to enjoy rewards and gifts such as samples from Laneige, L’occitane, Clinique, Sulwhasoo, cash vouchers from Genki Sushi, complimentary milkshakes from NY Steak Shack and shopping vouchers amongst many others. Other activities include multiple photo op areas with a photo booth and even a relaxation lounge with massage chairs!
The Sunway Pyramid Mobile App will be available for download via the Google Play Store and Apple AppStore on 12 April 2019. For a full tutorial on how to use the app, please visit YouTube link here.
For more information on the Sunway Pyramid Mobile App and the full list of participating tenants and rewards, please visit http://sunwaypyramid.com/mobile-app.
Stay tuned to Sunway Pyramid’s social mediums for more information or visit www.sunwaypyramid.com/ call 03-7494 3100.
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