HomeBlogPutting eye health first: ACUVUE® contact lens, the right fit for busy Malaysians

Putting eye health first: ACUVUE® contact lens, the right fit for busy Malaysians

Selangor, 9 July 2018 – Understanding urbanites lead demanding lifestyles that can lead to tired and dry eyes, ACUVUE® reminds Malaysians to focus on what is important – maintaining eye health.

According to the World Health Organisation (WHO), half the world population (4.95 billion) will develop myopia. This means that one in two persons will be myopic1. Many people over-strain their eyes due to prolonged exposure to computer or smartphone screens. Environmental shifts and changes in humidity, airflow and temperature can also impact our tear film. Even UV rays from the sun can increase the risk of developing eye problems such as cataracts and macular degeneration later in life.

“Having clear and healthy sight is the key to enjoying living our lives to the fullest, staying on top of our packed schedule, and achieving our goals with confidence. Unfortunately, many of us overlook the importance of eye health until we experience vision problems. Hence, it is wise to go for regular eye examinations, where qualified eye professionals can check your eye condition, detect any problems in its early stages before it becomes serious, and advise solutions,” said Woon Pak Seong, President of the Association of Malaysian Optometrists.

As Malaysians squeeze more into their daily schedules, the increased activities throughout the day, along with changes in their environment may cause one to experience feelings of tired eyes and dryness from a declining performance from their contact lenses due to insufficient support to our tear film

But ACUVUE®’s latest innovation addresses this common comfort issue. The ACUVUE® Oasys 1-Day with Hydraluxe™ Technology contact lenses feature a tear-infused design with enhanced moisture network and tear-like properties, in order to help support our tear film each day. Not only that, its highly-breathable hydrated silicone integrates with eyes’ natural tear film.

“Inappropriate contact lens fitting can throw our day off. A comfortable pair that keeps up with our hectic schedules, however, helps us make the most of our time. Therefore, it is important to choose contact lenses that protect your eyes so that we can focus on working, exercising, travelling or just enjoying a good meal with loved ones,” explained Jeremy Tay, Country Business Director.

ACUVUE® is the only brand of contact lenses with internationally recognized standard of UV protection across its entire range of products. This is crucial. Living in a tropical environment, we get plenty of sunlight. Prolonged and excessive exposure to UV radiation from sunlight can age eyes or cause corneal sunburn. In the long run, these issues may lead to cataracts and macular degeneration, as well as lumps and bumps in the eye.

Such risks are reduced by using the ACUVUE® Oasys 1-Day with Hydraluxe™ Technology contact lenses, which are able to shield eyes from 99% of UV-B and 97% of UV-A rays.

The challenge of putting on contact lenses does put off some consumers, but not anymore – ACUVUE® contact lenses are tinted blue, which makes them easy to handle and wear. There is also the ‘1-2-3’ mark to guide users on positioning the lenses correctly.

Keen to experience new levels of comfort and protection for your eyes? From now to 31 December 2018, ACUVUE® is giving out e-vouchers worth RM60 each via WeChat! Products included in the promotion are ACUVUE® Oasys 1-Day with Hydraluxe™ Technology, 1-Day ACUVUE® Moist® for Astigmatism, and 1-Day ACUVUE® Define®.

Consumers will enjoy RM60 off when purchasing a minimum of two boxes of clear lenses, and another RM60 off for beauty lenses. This means consumers can enjoy two e-vouchers from ACUVUE®, a total savings of RM120.

Get a clear view of what matters most today! Make eye health your priority and enjoy ACUVUE® contact lenses with this offer – by simply scanning the official ACUVUE® QR code and follow the brand’s WeChat. The participating products are retailing at over 130 stores nationwide. Terms and conditions apply.

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