Linola: Good News for Rough, Dry, Cracked and Sensitive Skin (2025)

It is evident from the overwhelming array of products catering to dry and very dry skin in supermarket and pharmacy shelves that the masses are in dire need of a solution for dry skin. Beginning this month, Malaysians will meet a brand new super hero that will be rescuing troubled skins nationwide. Linola is a well-loved pharmaceutical skincare range developed by Dr. August Wolff in Germany since 1957 and has continually gone through countless research and development exercises over the decades. Today, it is the No.1 preferred medical skin care by paediatricians in Germany.

“In 1905, the chemist and pharmacist Dr. August Wolff founded his own company in Bielefeld, Germany, and invented a number of medical products. Dr. Kurt Wolff joined his father in the company in 1937. His first product innovation resulted in preparations containing linoleic acid. He researched this field for many years. It was well known even back in the days of Dr. August Wolff that the body must be supplied with linoleic acid, just like it has to be provided with vitamins from food to stay healthy. Yet the question remained: Would it be possible to use a cream with linoleic acid to get rid of skin damage that is caused by a lack of linoleic acid? This would directly aid skin regeneration! This idea resulted in a formulation created in 1938 that is now widely known. Its inventor gave it the obvious name of “Linola” – the one with linoleic acid. This active substance is partly responsible for keeping the outermost skin layer sealed from the inside so that not too much moisture can escape.”

Named after its key ingredient, Linoleic acid, which boosts amazing protective, regenerative and anti-inflammatory properties, Linola is not just another run-of-the-mill range of products made for dry skin. Wholly formulated and produced in Germany, Linola is heaven-sent for chronic and acute atopic eczema sufferers, as it not only helps with the healing but also with soothing the itchiness and inflammation that comes with the condition. It can also help to improve specific skin problems such as dry, itchy scalp, psoriasis and chafing.

Linola Lotion, formulated with essential linoleic acids is developed especially for all forms of dry and stressed skin. It contains linoleic acid rich vegetable oil and is free from harmful mineral oils and silicones. This Lotion is most suitable for very dry skin as well as eczema sufferers. Its No.1 standing in Germany under the best supportive medical care category for all types of dry skin for two years consecutively (2012 and 2013) is a testimony of the product’s efficacy.

Linola products will be available this month exclusively at all Caring pharmacies nationwide. The products that will be available and their selling prices are listed below: