Focus Point Vision Care Group Sdn Bhd (Focus Point), Malaysia’s leading optical retail chain, officially launched its annual World Sight Day campaign today at Mid Valley Megamall. With the theme “Love Your Eyes, Every Story Counts”, the campaign highlights the importance of eye health and reminds the public that every individual’s experience with vision care is meaningful and deserves attention.

The launch brought together Dato’ Sri Suriani, Secretary General of the Ministry of Health Malaysia, alongside industry experts, partners, and community members to spotlight the importance of eye health and raise awareness on myopia and vision impairment.

Observed globally on the second Thursday of October, World Sight Day is a call for communities to prioritise eye health. This year, Focus Point is turning the spotlight on the real stories of children, families, and communities whose lives have been transformed through clearer vision.

“Vision care is never just about glasses or screenings. It is about the lives that change once someone begins to see clearly. Behind every statistic, there is a human being, and every story counts,” said Dato Liaw, President & CEO of Focus Point, during the launch.

Up to September 2025, Focus Point provided nearly 30,000 eye screenings nationwide, reaching employees, local communities, and schoolchildren. For the first time, its outreach extended beyond the Klang Valley to Melaka, Penang, and Sabah. In Semporna, Focus Point partnered with Universiti Kebangsaan Malaysia (UKM) and Konan University of Japan to screen 170 villagers, many receiving glasses for the first time.

Children remain a key priority. Through the Focus4Sight School Vision Project, over 3,000 students across 31 schools were screened, with nearly 1,000 pairs of glasses sponsored for children from B40 families.

Partnerships remain central to Focus Point’s impact. Highlights include:

• Working with Great Heart Charity Association, pledging 200 pairs of eyewear to beneficiaries.
• Supporting Lions Club KL North, helping 96 students receive prescription glasses.
• Training 20 teachers as “Vision Guardians” with Rotary Club of USJ, enabling pre-screenings for nearly 500 students in Penang.
• Recognising educators through the Teachers’ Privilege Card, with more than 500 teachers onboarded to date.

To mark World Sight Day 2025, Focus Point is hosting a week-long roadshow (6–12 October) at Mid Valley Megamall in partnership with ZEISS Group, offering free comprehensive eye screenings. Using advanced diagnostic equipment, these screenings enable early detection of conditions such as cataracts, glaucoma, retinal diseases, and more. Registered optometrists will also provide one-on-one consultations
as part of Focus Point’s 360° Advanced Primary Eye Care Campaign.

The roadshow also features:

• Public talks in collaboration with the Malaysia Advocacy for Myopia Prevention (MAMP), focusing on children’s myopia management.
• A used eyewear donation drive to promote recycling and accessibility.
• ExcelView Eye Specialist Centre booth with free glaucoma, cataract, and LASIK assessments by specialists.
• A Contact Lens Booth where the public can learn about safe lens wear, proper hygiene, and eye health tips for contact lens users.

Reinforcing its belief that eye health is part of a broader story of inclusivity and sustainable development, Focus Point announced its support for the Amazing Charity Hunt for Sight 2025 on October 12, organised by Dialogue Includes All. Beyond financial support, 10 employees from headquarters will also participate.

“We want our employees to engage directly with the community, deepen their understanding of the challenges faced by the visually impaired, and return as stronger advocates of eye health,” the CEO added.

Focus Point also reaffirmed its commitment to sustainability as a signatory of the United Nations Global Compact, embedding responsible practices across its operations and supply chain.

The CEO concluded by honouring Focus Point’s more than 250 Eye Care Professionals nationwide, calling them “the true changemakers who guide children, parents, and the elderly toward clearer vision.” “Behind every pair of glasses, there is a story. Every story counts. Every eye matters. Every life deserves clear vision,” said the CEO.

The Focus Point World Sight Day Roadshow runs from 6 to 12 October 2025 at Centre Court, Ground Floor, Mid Valley Megamall. Visitors can enjoy free comprehensive eye screenings, participate in fun and educational activities for children, visit the contact lens booth to learn safe and healthy lens-wearing practices, and explore interactive zones highlighting different aspects of eye health.

As a special highlight, on Sunday, 12th October 2025, Focus Point will be collaborating with Miss Tourism Queen of the Year International delegates to showcase eye health issues and facts from different continents. The delegates will also share their personal stories related to eye health, giving the public a chance to hear real experiences from around the world.

On the same day, a Panel Discussion featuring Focus Point representatives and eye care experts will also take place, offering insights into myopia, vision care, and the importance of early eye health intervention. The session is open to the public, providing a unique opportunity to learn directly from professionals and engage in meaningful conversations about protecting sight for the future.

As children’s eye health becomes an increasing concern worldwide, Focus Point remains committed to being part of the solution. Through continuous awareness efforts, professional guidance, and accessible services, Focus Point strives to ease the burden on parents while ensuring that every child has the chance to see clearly, learn better, and dream bigger. From 6th October 2025 to 28th February 2026, Focus Point is supporting the “My First MyoCare Lens” campaign introduced by ZEISS, an initiative that makes myopia management more accessible for families and helps parents take the first step in protecting their children’s vision early.

For more information about Focus Point and its World Sight Day activities, visit: www.focus-point.com.my or Focus Point on Facebook.