Dugro® Complete and Dugro® Sure Support a Child’s Physical, Nutritional and Growth Needs

Kuala Lumpur, 22 February 2019 – Danone Dumex Malaysia has introduced two new products into its Dugro® range – Dugro® Complete and Dugro® Sure, to help support Malaysian children with the right nutrition for different growth needs.

Studies have shown that the prevalence of undernutrition among children under age five was much higher than the prevalence of overweight and obesity[1]. Based on the analysis, 13.7 percent were underweight, 20.7 percent were stunting, 11.5 percent were wasting, and 6.4 percent were overweight. To address this matter, it is important to understand that every child will go through different stages of growth and development and it is crucial to provide them with the right amount of nutrition during these times.

“A child will go through different stages of growth since young and it is crucial to provide them with the right amount of nutrition for them to reach the optimal growth and development. When a child has growth issues, it is recommended for parents to consult a paediatrician or a dietician to find out the exact nutrients needed for their child. There is no such thing as ‘one size fits all’ when it comes to child’s nutrition and growth needs,” elaborated Dr Tan Sue Yee, a nutritionist.

Dugro® Offers the Right Nutrition to Cater to Different Growth Needs

Elspeth Hindle, the Healthcare Nutrition Director of Danone Dumex Malaysia said: “Danone Dumex is committed to supporting the health and nutritional needs of Malaysian children. To that end, we have introduced two new products, Dugro® Complete* and Dugro® Sure* – two different milk formulas to support in various growth needs of a child, so that each child can grow to their fullest potential.

“The difference between the two products is that Dugro® Complete is specially formulated to help assist children with unsatisfactory growth and development. Whilst Dugro® Sure is a milk formula designed to support optimal physical growth that allows children to achieve all the appropriate milestones.”

Dugro® Complete contains high calorie content to help to provide energy for children to catch-up from undernourished conditions such as underweight, stunting and wasting. It also contains growth nutrients, which are protein, calcium, vitamin D, and zinc.

Dugro® Sure contains high amount of growth nutrients which are protein, calcium, vitamin D, and zinc, along with a higher level of fibre and DHA** (docosahexaenoic acid) for optimal physical growth in children.

Both products do not contain added sucrose⁺. Reduce sugars intake including sucrose will help to reduce risk that is causing tooth decay.

Both Dugro® Complete and Dugro® Sure are now available for purchase at leading supermarkets and minimarkets nationwide. The recommended retail prices of a 600 gram pack of Dugro® Complete and Dugro® Sure are RM40.00 and RM30.66 respectively.

For more information about Dugro® Complete and Dugro® Sure, please visit  https://www.dugrosure.com.my or Dugro’s official Facebook page https://www.facebook.com/DumexDugro.