This shampoo is great, Best men's shampoo on the market!my husband use it daily and him have no complaints regarding its effectiveness or fragrance.

When I first used this shampoo along with the matching conditioner, I was surprised at the smell. It's a somewhat earthy smell -- not too overpowering, but it's there. It stays with you most of the day and comes out more if you sweat. At first I worried that others might not like the smell. My girlfriend at the time hated it, but other girls think it smells great. So you may want to try a smaller quantity if you can get your hands on a sample before you buy too much. Smell doesn't bother me at all any longer.