Description: What it is: Alima Pure’s colour Balancing Powders enhance and brighten your complexion while minimizing discolouration and redness. Apply a sheer layer beneath your foundation to hide imperfections. What it does: It enhances and brightens your complexion while minimizing discolouration…

Description: Description What it is: These creamy pressed eyeshadow powders provide bold colour payoff in a range of vivid shades while hydrating and restoring the skin. What it does: Their nutrient-rich formulas—enriched with hydrating avocado oil and collagen-stimulating jojoba oil—blend easily…

Description: Description What it is: Think of it as the essential little black dress. Alima Pure’s Satin Matte Eyeshadow sets off your grey flannel suit by day and enhances that slinky black number at night. Simply put, “you look fabulous” thanks…

Description: Description What it is: Alima Pure’s Balancing Primer Powder absorbs oil while protecting your skin. What it does: It helps to keep makeup last longer after applying the delicate powder beneath the foundation. What else you need to know: All…

Description: Description What it is: Achieve a flawless, blemish-free finish. This foundation lightens fine lines and pores. It contains an oil-free texture that retains your skin’s natural radiance. A hypoallergenic powder, it is safe for use even on acne-prone skin. What…

Description: Description What it is: A refill for our Pressed Foundation with Rosehip Antioxidant Complex. Includes one pressed powder pan and one replacement sponge to slip into our magnetized pressed powder compact. What it does: A lightweight pressed mineral powder with…

Description: Description What it is: A lightweight pressed mineral powder with a velvety, matte finish in a refillable compact for easy, on the go application. What it does: Pressed Foundation with Rosehip Antioxidant Complex is packed with benefits. Silky rice and…

Description: Description What it is: A powerful anti-aging serum, combining patented Alguronic Acid with Peptide 3D Complex, visibly minimizes the size and depth of the deepest wrinkles. What it does: This potent formula visibly restores skin density and elasticity, replenishes and…

Description: Description What it is: This luxurious anti-aging moisturizer helps nourish and restore skin moisture, while minimizing the appearance of fine lines and wrinkles. What it does: Alguronic Acid, combined with Vitamin C and Apple Stem Cell Extract, smooth skin texture,…

Description: Description What it is: A hydrating serum in a mist for dry, dull, or uneven skin. What it does: This weightless, hydrating serum in a setting mist creates visibly refreshed skin and longer lasting, luminous makeup. Mineral-enriched sea water combines…