Looking to the values at the heart of extreme sailing as a starting point for new ideas, Prada’s new fragrance for men evolved from the pursuit of excellence. Taking the esteemed Luna Rossa name as its own, it is a scent with a reverence for the natural world and a passion for innovation. Prada Luna Rossa Sport evokes man’s deepest emotions the night before his defining challenge. Prada Luna Rossa Sport combines unexpected ingredients that express the heightened reality of the race. The Prada Luna Rossa Sport bottle symbolizes the spirit of man fused with the technical excellence of his sailing boat. Aesthetic tensions are created by juxtaposing sleek, boat-like metallic effects with bursts of striking red.