Kirei Kirei is the No. 1 Hand Wash* brand in Japan and is widely available across several Asian countries with Korea, Singapore and Thailand, also holding the number one position in hand wash category in each respective markets.

 One of Kirei Kirei’s uniqueness is its rich, creamy foam or fine bubbles which children love! As its foam has 12 times more volume** than ordinary liquid hand wash, it lathers easily without water and spreads thoroughly all over the hands from palms to fingertips. It also rinses off easily after scrubbing. In essence, this bubbly, fun and easy-to-use foaming hand wash provides loving parents the ideal ‘tool’ to practise hand washing together with their children and foster family bond as they guide their kids to build a lifetime habit.

The product’s unique anti-bacterial formulation with 100% cleansing ingredients derived from plants provide 99.9% anti-bacterial protection to effectively remove germs, and is dermatologically tested to be gentle and safe for children and suitable to be used for the whole family.

Kirei Kirei aim to provide hygiene with lots of fun to Malaysians especially the young ones! We hope you will consider to feature this story in your esteemed publication and your support is greatly appreciated.