What it is:

A hyper-performance liquid foundation with flexible full coverage and 24-hour wear, in 30 shades for a range of skin tones and undertones.

What it does:

Lock-It Foundation gives you all the coverage you need to rock a flawless matte-not-flat canvas that stays waterproof, fade-proof, and transfer-resistant for 24 hours, no touch-ups necessary. This unique formula delivers flexible full coverage—all you have to do is adjust the amount of foundation you use to quickly and easily achieve your perfect finish, whether it’s natural medium-to-full coverage, or a flawless full-coverage finish.

With a high-pigment foundation such as Lock-It, a little goes a long way. Just 1 pea-size droplet provides natural medium-to-full coverage with 24-hour wear. Need to cover redness, blemishes or discoloration? Simply add another droplet and build lightly to create a flawless full-coverage finish. For perfect precision and seamless blending, apply with the Lock-It Edge Foundation Brush.

Think you know Lock-It Foundation? Think again. Kat Von D’s hyper-performance vegan foundation has been a top-selling foundation for 6 years and counting—and it’s only getting better.

What else you need to know:

• Kat Von D used an antique wax seal as the inspiration for the Lock-It Collection design.
• Oil-free and Alcohol-free